Education
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Pantone Like a Pro
Corporate America almost always uses Pantone spot colors to identify the colors used in logos and other printed items. Being…
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Suggestions for Sandcarving Stainless-Steel Tumblers
When sandcarving metal, it’s important to know that you will not obtain depth with metal surfaces unlike other substrates like…
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Create an Annual Financial Statement
An annual financial statement will show you how business is doing as well as how you are doing in all…
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The Benefits of Selling Stamps in an Awards Shop
As paper is passed from desk to desk and office to office, there are many opportunities to stamp it along…
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How can I determine which decoration method to add to my offerings?
For shops looking to offer more than one decoration method, the best way to determine which methods will work best…
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Space it Out: Kerning Insights
Kerning adjustments make a tremendous difference in the shape of each letter created. Some letters are perfect columns, others have wide…
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Profile Your Best Customers
Begin by developing a geo-demographic profile of your target customers base. Without invading their privacy, start to record as much…
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Building Your Impressions: Cackling to Build Impressions and Grow Your Business-Part Five
There’s a little anonymous poem that I use from time to time to help illustrate the importance and value of…
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I’m entering the commercial embroidery market after years of working in the craft market. What do I need to prepare for?
If you don’t like talking about or handling money matters, can’t stand sales or marketing, don’t like serving people, and…
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Engraving Custom Gifts
As technologies continue to improve, custom engraving becomes easier for the shops that want to expand into this lucrative and…
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Reduce Waste in the Sublimation Process
There are a few simple things you can do that will help reduce waste in the sublimation process… Don’t stack…
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Marketing to Microbreweries
The possibilities in the drink and barware market, specifically in terms of microbreweries, are nearly endless. Certain branded items are…
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How to add Text in CorelDRAW
In this quick tutorial video, decorators and designers alike learn to add different types of text in CorelDRAW. Whether it’s…
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Exploring Large-Format Apparel Sublimation
When entering the realm of large-format sublimation printing, you first want to consider the largest item or product that you…
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Are there any metal substrates you can’t laser engrave/mark?
Magnesium certainly can’t be laser marked due to its combustible nature. Raw metals without a coating shouldn’t be marked. The…
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What is the difference between Reveal S and direct-to-garment printing?
With DTG printers, the shirt must be aligned on the DTG’s platen to be printed. Once printed, the shirt must…
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