Custom Gifts / Promotional Products
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Education
Try This: Engraving Tech Tattoos on Digital Devices
Some operators are hesitant to try engraving directly on an electronic gadget, but your laser likely contains features that make…
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Education
Marketing Customization Services to the Healthcare Industry
One of the biggest overlooked markets for personalization services is the healthcare industry. For example, local doctors’ offices, dental offices,…
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Which online resources offer collage templates for custom photo gifts?
You can find collage-layered PSD templates online – many can be used in Photoshop Elements as well as Photoshop CS4…
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Education
How to Design Corporate Photo ID Badges: Part three – branding
Many companies overlook the branding opportunity in name tags and photo ID badges. Be sure to design your badges with the client’s brand…
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Education
Rapid Fire – High-Value Photo Techniques
Try these decoration techniques when creating high-value photo products. Featuring interviews with David Gross of Condé Systems, Lisa Ellston of…
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Education
Suggestions for Customizing Steel Substrates
A good thing to keep in mind is the word “stainless.” It means exactly that – the metal stains less. It…
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Education
How to Design Corporate Photo ID Badges: Part two – pictures
With photo ID badges, pictures of employees are an important element that shouldn’t be overlooked. If your customer wants their…
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Education
Trending Promotional Products Decorated with UV Printing
The use of promotional products as an advertising medium proves to increase interest and generate favorable attitudes toward any brand. With…
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Education
Try This: Sublimated Natural Wood Picture Frames
Natural wood picture frames are not only great sellers and easy to sublimate, they are a great opportunity to experiment…
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Education
Rapid Fire – Best Tool for Photo Products
Industry experts Liz Haas, Rayzist; Lisa Ellston, JDS Industries; David Gross, Condé; and Kris Tennyson, Trotec Laser, weigh in on…
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What are the best laser settings to make quality custom stamps?
Laser engraving stamp materials takes a lot of power and a slower-than-usual raster speed. Almost all laser operators set their power…
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Education
Your Laser at Work: Custom Appliqués and Inserts
Note: This article appears in the May 2018 issue of A&E magazine. If you are looking for upgrade options to personalize…
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Education
How to Design Corporate Photo ID Badges: Part one – informational content
ID badges offer a unique opportunity to apply any of your shop’s personalization techniques: sublimation, engraving, and beyond. The first…
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Which is more popular: embossers or seals?
Seals have always been more popular than embossers (note: seals are round; embossers are rectangular). The historical popularity of the…
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Education
Engraving Efficiently: Pre-engrave products
Customization is extremely popular, and thus a great business opportunity, but one-off jobs can be inefficient. Loading up the same…
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Education
Picking Products the Ladies Will Love
The buying demographic is heavily young and female, and often spontaneous; so, things that have patterns or monograms, are colorful,…
