Tips
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Why are there loops in my stitches?
Your embroidery machine is steadily stitching out the prettiest design when all of a sudden, disaster strikes. A series of…
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Why should a business have a social media strategy?
Figuring out what your business goals are for social media and tracking them will help you to create posts that…
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What are some ways a graphics business can stand out on social media in 2020?
Videos are king on social media right now. Every social channel prioritizes videos. Live video the most, plus stories on…
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Why the Right Pricing Strategy Matters
When you think of growth for your print shop or apparel decoration business, what comes to mind? Perhaps investing in…
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7 Practical Tips for Running Online Stores
Running online stores during a crisis isn’t an easy task, especially if you’re dealing with remote work. That said, there…
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How to Manage Money Through a Crisis
The pandemic presents an unparalleled crisis for print shops. There has been a severe interruption to regular business activity and daily…
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Word to the Wise: Be a Consultant Not a Commodity
Embroiderers too often become blindly focused on the complete reproduction of our clients’ source images above all other considerations. Though…
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The Surprising Benefits of Online Pop-Up Stores
In the world of retail, pop-up shops from big-name brands like Nike, BarkShop, Coca-Cola, and Shein have sprung up in…
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Indications You Need to Hire Someone for Social Media
If social media is central to your marketing strategy, yet you aren’t exactly social media savvy, you’ll want to hire…
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4 Tips for Small Businesses During COVID-19
COVID-19 has transformed life as we know it. Wherever you live, whatever your line of work, you’ve seen the impact.…
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Pricing Perpetual Plaque Projects
When pricing a custom perpetual plaque project, make sure you consider all of your valuable time. Include time spent with…
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Sandcarving Tip: Working with Wine Bottles
A 5mil photoresist is generally used for sandcarving wine bottles because of the ability to achieve substantial depth for the…
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Downtime Maintenance Tips for Printers
It’s important to take a few simple steps to make sure your printer is in top shape when you’re ready…
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What equipment is needed to add routing jobs to an awards shop?
A vacuum pump attached to the table can be extremely helpful to hold material in place, but this can be…
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Why should a retailer update their offerings with new glass and crystal products?
Like any industry, old products sometimes become boring or stale. The offering of new products renews interest for customers, especially…
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Why Online Networking Matters
As stated by Investopedia, “networking is the exchange of information and ideas among people with a common profession or special…
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