Tips
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Dealing with Competition
Jeff Bezos famously said, “The most important single thing is to focus obsessively on the customer.” Jeff never offered a…
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Applying Sign Design Disciplines to Logo Designing
I’m about to ruffle some feathers on design versus function. Some logos are dependent upon colorful graphic imagery to paint…
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10 Tips for Starting a CNC Business
Ryan Drapela, the owner of Texas-based Drapela Works, shares his top 10 tips for starting a CNC business. He talks…
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A Word on LED Exposure Units
As a technical sales representative for Chromaline, I get a lot of questions about newer LED exposure units. LED units…
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Choosing the Right Products for Sublimation
Does your company offer sublimation? If not, that’s OK. This article is for you. Not sure what to add to…
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Finish Strong with Versatile Cutting Solutions
The old cliché, “It’s not how you start that’s important, it’s how you finish,” oftentimes uttered by today’s top athletes…
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Add Texture to Your Screen Prints with the Right Base
There are different kinds of specialty inks available for screen printing, and some options allow you to add texture to…
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4 Ways Digital Signage Can Improve Retail Sales
Digital signage in the retail environment is not a new idea, but how it is used is constantly evolving. For…
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Your Company Is a Boat and You Are the Captain
The perfect setting for a team-building exercise is on a sailboat in the open water. Sailing requires cooperation, quick transitions,…
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How to Easily Set Up Your Sign Shop for Color Matching
In this video, shopVOX’s sign shop expert Peter Kourounis goes over the easiest way to color match using design software…
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Top Apparel Picks for Collegiate and School Spiritwear Orders
Before you know it, the back-to-school season will be here, and all signs point to staff and students returning to…
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How to Apply Media to Bricks for Wall and Floor Graphics
Graphics can be incredibly impactful, changing a room or even a whole building with color and design. But it’s not…
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Your Laser at Work: Making a Home Hobby into a Business
This article appeared in the July 2021 issue of GRAPHICS PRO. To make sure you don’t miss out on other…
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Corporate vs. Personal Social Media
More than half of Fortune 500 CEOs have no presence on social media at all. This is a wasted opportunity.…
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3 Simple Steps for Engraving Slate
Slate is a perfect substrate for a personalized gift or memorial because it can be used indoors or out. It…
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Sales Tips for Sign Shops
You’ve been selling COVID-related products for more than a year, and you’ve likely gained new customers. Now it’s time to…
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