Business and Marketing
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Finding the Balance Between Your Personal and Business Life
If we burn the candle at both ends in our business lives, it disallows us quality time outside of work.…
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Education
10 Things Holding You Back from Success
People think success is external. They assume people who are successful worked hard to make more money-but that’s only half…
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Education
4 Categories of Common eCommerce Missteps
ECommerce has become familiar enough that we might as well drop the “e” and consider online sales to be a…
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What are some ways businesses can stand out from the crowd?
Give these four simple methods a try: Take a different approach. When you know you are going up against others…
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Tips
4 Tips for Keeping Your Team on the Same Page
We’ve all had that job, that boss, or that work environment that makes it difficult to feel excited about waking…
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Accounting Advice for the Small Business
Nothing beats having a good accountant. You may not be big enough to have your own CFO or controller or…
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Tips
A Picture is Worth a Thousand Words
One of the basic tenants of sales is that people have to know what you have to sell if they’re…
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Make it Your Business: The Do’s and Don’ts of Raising Prices
With the ongoing growth in the economy and some companies in the sign and digital graphics industry reporting their best…
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Tips
How to Build a Successful Marketing Campaign
As anyone that’s seen a poorly executed commercial or cringeworthy Facebook ad knows, not all marketing campaigns are created equal.…
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How can embroiderers ensure they’re accurately quoting jobs?
To quote a price accurately, you need to know or get at least a rough estimate of the following details:…
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Is it a good idea to clean up your list of accounts?
It has been said for years that the customer is always right, but is that a true statement? I don’t…
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Education
6 Questions a Good Communicator Asks Themselves
When a thought pops into your head and the need arises to share it with another, a good communicator quickly…
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How do I know when it’s time to update my sales-compensation plan?
Answer the following questions to help you decide if you need to tinker with your sales-compensation plan: Has it been…
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Tips
Structuring a Lease Agreement with Future Upgrades in Mind
When many of our clients are getting ready to make a new equipment purchase, they’re so busy researching machines, thinking…
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How does B2B marketing differ from B2C?
These two types of markets are both different and yet still similar. First, we should define these two acronyms. B2B…
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Education
Making Rules for Your Shop
Today we are going to talk about something that may be one of the least exciting parts of our business,…