Apparel
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News
HanesBrands Takes Actions to Navigate COVID-19
HanesBrands announces actions it’s taking to navigate the global economic environment caused by the COVID-19 pandemic. These actions include limiting…
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Tips
Going Digital: 3 Things to Know for E-Commerce Success
With U.S. online sales projected to reach nearly $600 billion in 2024 and e-commerce penetration on the rise, decorators and…
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Tips
5 Heat Press Accessories You Need
Heat printing accessories are great resources for keeping your heat printing press useful, versatile, and productive. Adding accessories to your…
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Tips
How to Equip Your Front Line
The people that make up your front line — whether they are your embroiderers, customer service reps, or part-time staffers…
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Education
What Print Shops Need in a Business Management Software
There are four primary considerations every shop should keep in mind when looking for the right fit. 1. Will it…
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What can producers do with misprints?
When it comes to our industry, there is one dreadful item that we all produce: misprints. Everyone has dealt with…
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How can I tell if a garment is good for DTG printing?
Ideally, the general guideline for T-shirts is to use 100 percent ring-spun cotton fabric because the quality of the fabric…
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Education
Try This: Sublimate a Performance Sleeve
Arm and leg sleeves appeal to youth sports as well as recreational teams, schools, fans, and beyond. Not only are they…
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Education
Making Friends with Competitors: Collaboration and Community with Marshall Atkinson
Jeanene Edwards, VP of activewear marketing and merchandising for Fruit of the Loom and JERZEES, interviewed Marshall Atkinson on connecting…
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Education
Your Guide to Underlay Stitching
Underlay has four primary functions: Increasing the coverage of the topstitching to prevent the garment from showing through Lifting stitching…
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How do I know when to offer screen printing and when to offer direct-to-garment printing?
If a customer needs a one- or two-color job at a quantity of 1,000, screen print it. You’ll want to…
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Untapped Markets in Heat Printing
If you have a T-shirt business, your core business is probably team uniforms, spirit wear, and corporate logos. But there…
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Why is it important for an apparel decorating business to offer specialty thread?
Increase profit margins by stepping outside the box with specialty thread. —Stitch It International
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Putting Ink to Paper: Questions to Ask When Starting a Printing Business
So, you want to start your own printing business. You dream of designing quality products and apparel from your own…
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Education
Upsell Non-Wearable Promo Products to Apparel Clients
I both love and loathe shopping for groceries. I’m a big fan of creative cooking, so picking up the ingredients…
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What can apparel sublimation do for my shop?
First and foremost, adding sublimation checks a pretty unique box for the apparel decorator that allows them to offer other…
