Education
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What is a new sublimation product I should try this year?
A great product that has been successful and has continued to expand is the car coaster. Most everyone has a…
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What should you keep in mind when sandcarving barware?
Keep an open mind when exploring the barware niche. There is a higher perceived value when it comes to sandcarving…
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What are some affordable advertising options for my business?
Affordable media advertising is difficult to find these days. Your local online Patch is one possibility. Another is Nextdoor, the…
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What value do add-ons and non-apparel promotional products have for shop owners?
Apparel decorators printing T-shirts for local sports teams, schools, businesses, and events are looking for ways to increase sales and…
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Maximize Your Pet-Related Sales
A thought process to follow for maximizing your pet-related sales is to “think outside the collar.” What I mean is…
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Seek Fresh Testimonials to Market Your Business
One of the easiest things you can do to market on a tight budget is to solicit referrals and testimonials.…
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What types of signage have no rules or requirements?
Signs that give the names for companies or office occupants and their titles have no requirements. Company logos are always…
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What are some markets I should target for custom-cast awards?
Some of the target accounts for premium custom-cast awards include: Insurance companies Car dealerships Manufacturers that sell through distributors –…
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Can you sandcarve ceramic?
Ceramic material yields great results when sandcarved. Sandcarving removes the glaze and reveals the ceramic underneath. Since the ceramic material…
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Why isn’t there a single digitizing technique to make all designs look alike?
Digitizing is an art. Every stitch within a design is subject to artistic interpretation. A digitizer must decide which type…
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Where should I sell my sublimated products?
A lot of people tend to think about selling on Etsy, and I think that’s a good choice. But I think…
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How can shops gain knowledge from each other without spilling secrets to direct competitors?
Reach out to a similar business in a different region. People like to discuss their business. They enjoy sharing what…
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How can shops better brand themselves?
According to a Cone Communications/Ebiquity Global CSR Study, 90 percent of consumers would switch brands to one associated with a…
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What is a good practice when laser marking an unknown substrate?
Whenever you are laser marking an unknown product or substrate, it is important that you exercise caution when determining your…
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What is a micro blaster?
In general, it is a miniature blaster that has a stylus-type hand piece with a nozzle opening of about a…
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How can I change a photo to a line drawing in CorelDRAW?
Depending on the type of photo, there are a few ways to convert a photo to a line drawing. One…
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