Business and Marketing
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Education
How to Secure the Five-Star Review
Getting rave reviews isn’t only about doing things that people want to rave about, it’s about getting them to rave…
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What numbers do I need to calculate before leasing equipment?
When looking to lease or finance equipment, there are four calculations you can use to determine your financial health and…
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Education
Trade Shows as a Marketing Strategy
NBM SHOW exhibitors talk marketing strategies in this Rapid Fire video. Find out how trade shows are a vital piece of the…
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Education
Importance of Trade Show Classes
Printwear asks NBM SHOW exhibitors why trade show classes are important. Tune into this Rapid Fire video for details on why…
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Features
North Little Rock Trophy on Its Struggle to Survive Invasive Development
North Little Rock businesses along Highway 365 by the Arkansas State Highway and Transportation Department have been subjected to a…
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Building Your Impressions: Handling Collections with Care, Part Two
We care about our finances. We care about money. It fuels a business to keep it going. What we have…
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Should I lease or buy equipment?
Deciding between leasing and buying often comes down to liquidity (how easily accessible cash is for your business). Maintaining enough…
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Education
Advice for Trade Show Attendees
Printwear asks NBM SHOW exhibitors what trade show attendees and startup businesses should know when stepping foot on the exhibit hall…
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Approaching Event-Driven Marketing
When offering on-the-spot products at events, only promote a few products. You might try: taking a picture of someone at…
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Education
Create a Company Newsletter
Your newsletter content should be the longest form of communication between you and your customer, including full-length articles that educate…
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Building Your Impressions: Handling Collections with Care
We care about our finances. We care about money. It fuels a business to keep it going. What we have…
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Education
Advice for Trade Show Exhibitors
Learn from the experts in this Rapid Fire video. Printwear asks exhibitors at THE NBM SHOW what advice they have…
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What do I do when a customer says they can get services down the road for a cheaper price?
I am always amazed at how many customers say this to business owners in our industry. These same customers would…
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Building Your Impressions: Cackling to Grow Your Business
When it comes to marketing and advertising, for me the fun kicks in with the creation and development of the…
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Education
The Best Defense Is a Good Defense: Protecting your business’s reputation
Make sure that you are doing what you have to do to make content about your company as positive as…
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Building Brand Recognition for Awards Retailers
Awards retailers in particular have a variety of different audiences they want to communicate with – from big corporate clients…
