Tips
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What questions should I ask to better understand the needs of a corporate client?
Below are questions to help you learn more about your client’s internal marketing needs. Do you currently have employee recognition…
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Who is the ideal patch customer?
Several markets can be fertile ones when it comes to patches. One market is smaller businesses or corporations. Every company…
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Word to the Wise: Prefigure and Prepare
With the end of the year coming up quickly, now is the time to consider the future with a clear…
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How do JPEG and PNG files differ?
JPEGs (Joint Photographic Experts Group) can be either CMYK or RGB color space, but do not support transparency (hence always…
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Why should a retailer offer glass and crystal awards?
Retailers should sell glass and crystal awards because they are timeless and long-lasting. There is elegance in crystal and glass…
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For shops reclaiming manually, what equipment do they need?
If you are reclaiming manually, there are a few recommended pieces of screen-printing equipment. The first one is a dip…
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What should I keep in mind when deciding on what company to purchase a new laser from?
There are several models out there that are comparable both in price and capabilities. An important factor to consider is…
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How can a business owner create boundaries to maintain a healthy work-life balance?
Many entrepreneurs fall into the trap of working around the clock, sacrificing weekends, sleep, family meals, and breaks to keep…
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How can a decorator increase laser production speeds for large orders?
We believe that it depends on your processed object and type – the key is to choose the right laser…
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Managing Customer Expectations (Screen Printing Edition)
When we acquire a new client, we sometimes need to explain technical concepts. The need for explanation is essential not…
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Why is my DTG print fading with washes?
When it comes to colors fading with DTG, it will depend on the situation. When printing on light and dark…
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The Curse of the Cottage Industry
The industry of apparel decoration is made up of a diverse mix of business models. Traditional retail storefronts make up…
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How can decorators ensure a clean application and avoid making a mess with UV glitter applications?
UV glitter applications are pretty amazing. This high margin product allows you to offer your customers products that they can’t…
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What can be done to ensure a heat press closes evenly?
Check that your press closes evenly by cutting a sheet of paper into four squares and placing half of each square…
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What are some products to consider for the holiday season?
Personalized tile boxes ChromaLuxe photo panels with kickstands Serving trays Puzzles Coasters Picture frames Ornaments Magnets Interior wall décor/Signs of…
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What are some general artwork considerations to keep in mind for sandcarving projects?
Bold, open, sans serif fonts work best for deep etching, and if at all possible, avoid small script fonts. We…
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