Tips
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Advice for New Laser Users
Understand what it is you want to achieve before you decide which laser is right for you, and then choose…
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How often should an awards and engraving business market to an audience?
Approach every key client and target prospect and ask them directly how often and by what medium they prefer to…
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Should I set up an eCommerce site for my business?
There are a few reasons you should set up an eCommerce site for your business: Lend credibility to your business…
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Growing Pains: Building Your Impressions with Lessons Learned
Learning never ends. Growing pains don’t either. The latter breeds the former. I’ve had my share of both over the…
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Why should a shop consider adding sublimation to its offerings?
People who are not currently sublimating often ask why they need to add it to their decoration processes. No one…
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Why are camera recognition systems a valuable improvement for laser users?
Camera recognition technology like eView makes cutting printed graphics incredibly easy and produces exceptionally precise results from anywhere on the…
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Are there any simple solutions to improve the readability of type?
Create a band of color (or even black or white) to lay the type on top of to increase readability.…
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Why are marble plaques a good option for an awards retailer?
If you are abrasive etching glass awards, you already have the equipment and materials you need to etch on marble,…
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How do I tell the difference between knit and woven fabrics when choosing the proper backing?
Knit fabrics consist of a continuous strand of yarn or thread that is looped or knitted to create the fabric. It…
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Customizing Awnings for Branding Purposes
Awnings that aren’t just for shade and shelter can serve as a large canvas for a business’s branding but printing…
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Try This: Engraving Tech Tattoos on Digital Devices
Some operators are hesitant to try engraving directly on an electronic gadget, but your laser likely contains features that make…
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Marketing Customization Services to the Healthcare Industry
One of the biggest overlooked markets for personalization services is the healthcare industry. For example, local doctors’ offices, dental offices,…
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Guidelines for Purchasing Sublimation Equipment
Two of your sublimation business’s biggest purchases are a heat press and printer. That’s why purchasing the right equipment upfront…
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Hidden Clues Behind a Prospective Client’s Voicemail Greeting
This might seem strange, but many times, you can find out a lot about the person you are calling by…
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Key Maintenance Tips for Any Type of Laser
CO2 and fiber lasers are different than one another and have slightly different maintenance needs; however, these general tips should…
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