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Tips
The Effectiveness of Promotional Products
An important lesson to learn with promotional products is that not all products produce the same kind of impressions. I…
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How can a digital decorator determine projected costs for their business?
The first step is to identify and calculate all of the projected costs for operating your business for one year.…
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Does the quality of ink matter for sublimation?
All inks are not created equally. Each ink manufacturer has their own recipe for creating ink. Different inks produce different levels of…
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Preparing Wood for Sublimation
Sublimation only bonds to polymers, thus it will not bond directly to wood. There are plenty of wood products in…
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Tips
Establish an Emotional Margin with Sublimation
Marketplace perception has a huge impact on selling price. An item is only worth what someone is willing to pay…
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Refilling Cartridges for Sublimation Printers
There is a pervasive misconception that a refillable ink cartridge means saving money in sublimation. People don’t realize just what…
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Tips
Creatively Modify Products for Schools
When working with schools, routinely suggest creative modifications of traditional school symbols and consider encouraging the students to come up…
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What are the most popular soft substrates to sublimate currently?
The same thing I said about hard substrates applies here in terms of popularity. With that said, here are some trends for…
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Tips
4 Causes of Burn Marks in Sublimation
True burn marks could be caused by several things: The temperature is too high on the heat press. Verify the correct…
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Tips
6 Considerations for Wide-Format Sublimation
This is a big step to take, so it’s important that the person, shop owner, or retailer understands what they…
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What are the most popular hard substrates to sublimate currently?
What’s popular in one region or market doesn’t necessarily carry over to other ones. For example, some sublimators will tell…
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What should sublimators keep in mind if they want to turn their hobby into a business?
If it’s a true business, then it has to be run like one. Here are some pointers: Time is money.…
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Features
Know What to Charge: Sublimation Pricing Pointers
In the world of sublimation, pricing is a challenging subject; there is no simple solution to building an accurate pricing…
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Tips
Add Appeal to Promotional Products
If an organization gives a client a mug with its logo, there’s a good chance that person will drink from…
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Tips
Enhancing Your Sublimation Designs
The first step is graphics and pictures – something sublimation does quite well. The design doesn’t have to be over…
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What are currently the most popular items to sublimate?
Demand varies by geographical region and country. Drinkware products remain one of the top sellers. Coffee mugs lead that category,…
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