Education
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Why should an awards shop offer high-end glassware?
To enhance the perceived value of your work, consider using a high-end blank. A sheer rim soda lime piece looks…
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What should be noted when UV printing glass?
All glass is not the same and needs to be tested with your inks and LED lamp setting. On all…
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Discover Your Strengths and Weaknesses
Grab a piece of paper and get ready to write. First, answer the following questions, without judgment or editing: What…
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What should be noted about color relationships for design?
The basic form of color relationships is the contrast of value. Colors that are on the same hue value level…
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How should the old filters from a fume extraction system be disposed of?
Unfortunately, there are different disposal regulations all over, so there is no one answer of what to do when you’re…
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Why is it important to continue learning new things?
How do we know what to select in order to perform and create that which our clients desire? And how…
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How can decorators help keep the T-shirt market moving?
Think about what will make customers come into your shop and say, “I have to have that T-shirt!” The key…
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How can awards retailers incorporate home décor items into their current lineup?
The first step is to let your customers know what you can offer them. Whether that is a display in…
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What equipment is required for shrink wrap sublimation?
First, you’ll need a convection-style oven (not a toaster oven) with enough space to hold the products you want to…
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How can printers get the perfect print on athletic apparel?
When printing onto polyesters, blends, or anything else that may tend to bleed, you want to ensure your process is…
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Word to the Wise: Focus on Your Current Customers
It is tempting to chase new business. We always hear that to build a business, you must attract new customers.…
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What should decorators keep in mind when sublimating T-shirts?
Some dyes and fabrics, especially colored shirts, react to heat and shift in color. A lighter shade of the color…
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How can volume-buying programs build customer loyalty?
Volume-buying programs hook a customer’s loyalty by providing discounts for overall volume over the course of a period of time.…
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How important is a well-ventilated space when applying color to sandcarved items?
Color application is an often-requested add-on treatment for sandcarved items and requires, besides the obvious paints, an area that is…
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Should decorators update CorelDRAW if working with an older version?
People ask me all the time, “Should I upgrade CorelDRAW?” It’s hard to answer that question. If you have it…
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Does it matter what type of fabric is used for laser marking?
Many types of fabrics work well with the laser, though sturdier textiles like leather, felt, twill, canvas, and denim do…
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