Commercial and Lighted Signs
-
Education
The ABCs of Channel Letters
Children have an innate fascination with the alphabet. They learn to craft words-spelling, enunciating, writing-and develop a familiarity with diction.…
-
Features
Chat with Matt: An Interview with Brother Zank
This month’s interview is with Brother Zank, owner of Custom Craftsman Signs in Sevierville, Tennessee. What was your path to…
-
Education
Shop Talk: Better Installs, Better Profits
No matter how good one is at designing and making signs, the rubber doesn’t really meet the road until those…
-
Education
Restoring Painted Signs
Sign restoration work almost always requires a traditional painted approach to make the worn-out sign look new again. Let’s take…
-
Wasted Time Blues (and Pinks)
It was back during the cold war, when I was a boy growing up in the sixties, that I remember…
-
Features
Featured Project: Christie Lights Up Florida Community with its Technology
Cypress, California-based audio-visual company Christie participated in an event earlier this summer in Alys Beach, Florida, called Digital Graffiti, in which…
-
Features
Featured Project: Fluid Sound Updates Casino’s Signage Network
San Diego-based Fluid Sound, a commercial audio/visual company, announces its recent work with the Barona Casino & Resort in Lakeside,…
-
Building Your Impressions: More Than Signs, Part Four
Over the last decade, my company transformed from sign maker to building impressions and grew into added lines of products,…
-
Education
Video of the Week: He Found His Calling on the Wall
This week’s video of the week features Jason Coatney of Brooklyn’s Colossal Media, in a video put together by the…
-
Education
Exploring Magnetic Signage and Media
Magnetic signs continue to increase in popularity while the sign industry finds new and creative ways to use them. Car…
-
Building Your Impressions: More Than Signs, Part Three
My company went from being a sign provider to becoming a source for design and brand solutions, and it opened…
-
Education
Video of the Week: Hand-Lettering a Vintage Look
This week’s video of the week goes back to 2014, when Dominick Savino of Long Island, New York, posted this…
-
Building Your Impressions: More Than Signs, Part Two
Today our company primarily produces signs and printed graphics, but now also provides many other branding-related products, including custom canopies,…
-
Building Your Impressions: Grow Your Business by Being About More Than Signs
The day a customer called to ask for a “building impression” instead of just another sign was an important day…
-
Features
Channel Letters: Non-Routine Retrofits
In life, things aren’t always as they appear. Sometimes even the most seemingly routine tasks can present challenges. Well, retrofitting…
-
Building Impressions with Cerebral Signage
A friend of mine recently sent me an article from Harvard Business Review titled “Plan a Better Meeting with Design…
