Business and Marketing
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Podcasts
Ep. 38 – David Condon: Delivering the Goods … and HOW!
This episode is sponsored by HIX Corporation. David Condon, founder and creative director of andHOW! Graphics, Fairfield, Connecticut, explores delivering…
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Education
Why Don’t More Women Start Businesses?
When you look at the statistics regarding women-owned businesses, it may appear, based solely on the numbers, that women have…
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Tips
3 Simple Changes to Streamline Your Signage Sales Process
Too often in the past, I’ve worked with sign and print shop owners who think they need to throw out…
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Education
How Valuable is a Business Coach to a Shop Owner?
Success is a team sport, no matter the size of your business. And all great teams have a coach whose…
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News
Geneva Capital Named Top Workplace for Fourth Consecutive Year
Geneva Capital, a privately-held equipment financing company, makes Minnesota-based Star Tribune’s list of National Standard Top Workplaces for the fourth…
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Education
3 Ways to Help Designers Accomplish Their Goals
Gone are the days of huddling in the conference room to conduct whiteboard brainstorms. No longer are we hovering over…
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News
Signarama President Releases Book
Sign industry expert A.J. Titus, president of United Franchise Group and Signarama, announces the release of his first book, “The…
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News
SBA Gives Out Nearly $390 Billion to Small Businesses
The Small Business Administration (SBA) announces it has disbursed approximately $390 billion to nearly 4 million small businesses and nonprofits…
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Education
How to Improve Your Business Planning Process
I’m a huge proponent of business planning. But I get that many people feel the business plan has about the…
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Features
Apparel Associations Urge Engagement in West Coast Labor Negotiations
The American Apparel & Footwear Association (AAFA), the Retail Industry Leaders Association (RILA), and the Travel Goods Association (TGA) jointly…
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Education
How to Increase Customer Loyalty and Employee Retention
Fifty years ago, Stanford Psychologists Mark Lepper and David Greene ran an experiment to test a theory on intrinsic motivation.…
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Education
3 No-Nos for Sign and Print Shop Growth
You could argue that success in this industry is as much about avoiding mistakes as it is about doing all…
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Education
3 Quick Customer Service Tips
Many people believe that customer service means you have to bend over backward, always saying yes to anyone with money.…
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News
Case Study: Fluorescent Color Impact
Canon U.S.A., a provider of digital imaging solutions, unveils the results of a new survey, “Canon’s Fluorescent Color Impact Study,” which…
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Features
GPX Schedule: Indianapolis, Meadowlands, Long Beach, and Charlotte
Depending on your location, almost anywhere east of the Mississippi this summer, there’s a GRAPHICS PRO EXPO coming up near…
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Education
How to Build a Simple Website for Apparel Decoration
Every custom printing and embroidery shop needs a well-designed and easy-to-navigate website for consumers to learn about the business’s customizable…
