Tips
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Designing Award-Winning Signs: The Art of Visual Balance
The owner loves the design you came up with, and so does the landlord. In fact, the entire design approval…
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How can I incorporate heat transfers into my embroidery business?
If you run an embroidery shop, you probably have some heat transfer equipment too. Having a range of equipment allows…
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4 Ways to Avoid Scorch Marks
Like most processes and prevention tactics in the personalization industry, everyone is going to have a different opinion regarding tips…
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How can I better my product photography? Part Five: basic editing
Most professional graphic designers use Photoshop to edit and touch up images; however, many inexpensive mobile device apps and even…
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How has the sublimation ink market changed in the recent years?
The past few years have really been exciting for the sublimation industry. Technology has advanced to focus on the needs…
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What existing resources can I tap into to obtain customers?
Take stock of everyone you know – it’s likely you already have a great contact who could use your services:…
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Screen-Drying Cabinets: What to Look for and Why
Screen drying cabinets are the perfect tool to reduce downtime in the shop. With a drying cabinet, your screen dry-time…
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Heat Things up This Valentine’s Day with Heat Printing
Valentine’s Day is right around the corner and to take advantage of the potential profit this holiday brings, it’s best…
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Determining Business Hours
Business hours should be determined by what works best to ensure that your customers have easy access to your business…
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Sublimation and the Baby Market, a Match Made in Heaven
Sublimation lends itself to all kinds of products that are in high demand for the baby market, including mugs, bodysuits,…
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What are the benefits of having a stamp selection in my shop?
Most personalized products are just that – a single personalized product. But a stamp provides for hundreds or thousands of…
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How can I brand a product inconspicuously?
Some customers may think that a brand can take away from the look of a finished product. However, it may…
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Mixed Media: Step Up Your Appliqué Game
Appliqué is traditionally used to cover large, flat areas for designs with a great deal of coverage. Though appliqué is great…
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Try This: Printed Stone Awards
Natural stone can be decorated by laser engraving or sandcarving and color-filling, or used as decoration on an award itself.…
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What is the benefit to having a router?
The biggest benefit of a router is adding versatility to a shop. It can increase production of smaller pieces, as…
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What makes a good branding strategy?
It is the wow factor that makes you want to reach out and touch the product … and try to…
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