The GRAPHICS PRO Files is a podcast series covering an array of topics in the graphics industry, including apparel decorating, awards and customization, and signage and printing. Navigate the ever-evolving landscape with some of its most savvy and successful influencers. We’ll take a deep dive into the craft every second Monday of the month, delivering the latest tips & tricks and business advice. Have an idea, a tip, or a question you’d like to see answered? Email the host, Regan Dickinson, at rdickinson@nbm.com.
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GRAPHICS PRO StaffJuly 10, 2023
Ep. 54 – Maximizing Margins
Staying ahead of the game with data-driven pricing and process evaluation for a more efficient and profitable graphics business. The…
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Erin GaddieJune 12, 2023
Ep. 53 – Going to the Xtreme
How to grow a full-service graphics business from the ground up with John Tarn, president of Xtreme Marketing, Pilot Mountain,…
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Erin GaddieMay 15, 2023
Ep. 52 – Signs Have Much to Say
Meet artist, experiential graphic designer, and children’s book author Lauren Stern. Stern shares her journey from being downsized during the…
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GRAPHICS PRO StaffApril 10, 2023
Ep. 51 – Focus and Diversify
This episode is sponsored by Hix Corporation. Growing a business from scratch with a targeted niche, intelligent outsourcing, continuous quality…
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Erin GaddieMarch 13, 2023
Ep. 50 – Maps for Wraps
This episode is sponsored by Epson. Download Epson’s eBook about DTG pod printing at gpro.link/epson. Pinpointing the key elements that…
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Erin GaddieFebruary 6, 2023
Ep. 49 – Embracing the Mission
This episode is sponsored by Epson. The practical use of mission statements and core values, pricing and profit margin, and…
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Erin GaddieJanuary 9, 2023
Ep. 48 – Techniques and Tips for Wraps and Wide-Format Printing
This episode is sponsored by Epson. Printing techniques that add depth and dimension to a print project, setting up a…
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Erin GaddieDecember 12, 2022
Ep. 47 – Troubleshooting the Graphics Installation Business
This episode is sponsored by Epson. Overcoming challenges in the graphics production and installation business, from supply chain issues to…
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Erin GaddieDecember 5, 2022
Ep. 46 – Going Beyond Promotion for Profit
This episode is sponsored by ASI. Taking promotional products and decorated apparel to the next level, giving value to the…
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Erin GaddieNovember 14, 2022
Ep. 45 – Custom Printing for the Masses
This episode is sponsored by Epson. Navigating the stormy seas of licensing and business development with David Topkins, president of…
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Erin GaddieNovember 7, 2022
Ep. 44 – Diversification With Personalized Products
This episode is sponsored by PPAI. Growth through diversification, multiple sales channels, and simple marketing techniques at Recognitions, Awards and…
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Erin GaddieOctober 24, 2022
Ep. 43 – Managing Rapid-Fire Growth at Machine Gun Graphics
This episode is sponsored by HIX Corporation. Delving into the factors that create growth, and managing that growth through pricing…
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Erin GaddieOctober 10, 2022
Ep. 42 – Multi-Platform Printing at Breeze Print Company
This episode is sponsored by STAHLS’. Shop owner Briana Duckworth discusses building a custom print company for multiple markets by…
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Erin GaddieSeptember 26, 2022
Ep. 41 – Print-on-Demand Lessons with Make Your Mark Design
This episode is sponsored by HIX Corporation. Travis Ross, founder of Make Your Mark Design, Broomfield, Colorado, shares his experience…
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Erin GaddieSeptember 12, 2022
Ep. 40 – Josh Merrell’s Master Plan
This episode is sponsored by Gildan. Josh Merrell, owner of Liquid Graphics, Los Angeles, shares his perspective on building a…
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Erin GaddieAugust 22, 2022
Ep. 39 – Matt Baker: From Mom & Pop to Signage Powerhouse
This episode is sponsored by Gemini. Matt Baker, Company Co-Owner at Bakers’ Signs, is a third-generation sign guy and an…
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