Education
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What is the best method to follow up with a client without coming off as pushy or rude?
Not becoming pushy or rude is important since the decision maker will be more apt to return the call of…
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How do I keep my heat press clean?
It is important to protect the rubber pad that is attached to the lower section of the heat press. The…
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My sales team is on an incentivized pay system. Should I offer the same commission rate for every type of product?
If there is a significant difference in the profitability of your core bread-and-butter offerings and that of smaller markets like…
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Vintage Vinyl: Wrapping in the Tropics
This week’s Vintage Vinyl video comes to us from Key West, Florida, the city on an island known for its…
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Trade Show Advice for Business Owners
Maybe you’re a screen printer looking for a new press or a shop looking for the latest in heat transfer…
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Overcoming Price Pressure
In STAHLS’ TV video, Josh and Zach Ellsworth talk about overcoming price pressure. Here are some major takeaways from the…
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How to Screen Print on Poly Shirts
In this video, Geno Talkington of Wichita Screen Printing gives printers the rundown on polyester shirts. Video takeaways: Poly inks…
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Are promotional products buoys or anchors?
It is important to know what your shop’s overall gross profit margin is. Grab your most recent consolidated income statement…
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When should I use cover paper for my photoresist stencils?
Cover paper is used to protect photoresist stencils from elements like dust and from becoming too dry for later use. Once…
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10 Traits of a Super Salesperson
Whether you’re selling software or signs, these are attributes that everyone needs to have to be successful, courtesy of Intelliverse.com.…
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Growing Pains: Building Your Impressions with Lessons Learned-Part Three
Learning never ends. Growing pains don’t either. The latter breeds the former. I’ve had my share of both over the…
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Try This: Turn Images into a Pencil Sketch in Photoshop
A pencil sketch drawing of a family member is a unique way to show a portrait or image and get…
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What do decorators need to start serving the athleisure market?
Before you can really start to profit from the new athleisure performance garments you just bought, you’ll need the right…
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Construct Written Approval Forms When Proofing Engraving Jobs
One of the biggest challenges in laser engraving is communication between the customer and the shop. As a shop owner,…
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Is etching the right process for my client’s request?
When working on commercial plates, using etching if: The product is for outdoor usage Durability is needed, and etching needs…
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How to Shop for a Screen Printing Dryer
Offering advice on which dryer is the best for your screen printing operation can be challenging as all shops aren’t…
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