Education
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What is the most challenging aspect of digitizing?
The hardest part of digitizing is understanding how to interpret a design into stitches, such as why one uses a…
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What are some spring-cleaning activities shops often forget about?
Something that I typically advise people to do throughout the year is to take the time for “spring-cleaning” of their…
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How can shops get involved with their community and gain local business?
Springtime is a perfect time for shops to host customer appreciation days and open houses to engage their community. Usually,…
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Is it true that the higher the value of the engravable product, the higher the risk of engraving it?
Engraving expensive tech gadgets may seem off-putting because of their high price tag; however, because speed and power settings are…
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When setting up a booth at an event, what is the best approach to showcase my shop’s products?
Many companies dump their products or brochures out on tables or even on the floor. This can overwhelm attendees, and…
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How do you create a drilling template for perpetual plaques?
Drilling the perpetual plate hole without a template is extremely time consuming and not precise. During your design process, if you have…
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What types of sandcarved products can awards retailers offer customers in addition to traditional trophies and plaques?
Just about any substrate that has a friable surface can be sandcarved – glass, all natural stone, Corian, wood, and…
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How has the awards industry been affected by evolving changes in marketing practices?
The awards business has grown and expanded into other venues – promotional products, groups, schools, and other small businesses are…
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What advice would you give to those whose lasers are not yet equipped with camera technology?
Users of systems that are considering moving to a model with a camera system should look at how they would…
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How can I edit wedding photos to achieve popular styles?
One popular style for wedding photos is the romantic, slightly blurry image effect. This is typically seen on portraits but…
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Video Tip: Effectively Applying Film into Deep Channels
One of the most challenging steps a wrap installer will face is properly installing film into a vehicle’s deep channels.…
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Should I let my sales team set prices?
It’s been said a happy sales force is a productive sales force, but properly pricing your products and services is…
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Try This: Engrave Plant Markers
Chalkboard products are trending, and if you’re looking for a seasonal item to add to your shops, these plant markers…
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Increase Laser Throughput: Adjust image resolution
Resolution is another factor to consider when you want to increase throughput. A clear image is important in any engraving job, but…
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Eliminate Creases on Soft Substrates
When pressing shirts, it is easy to leave unsightly transfer creases and marks that will not come out. To prevent…
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A Little Hiring Know-How
Congrats! Your business is doing fantastic and orders are growing. Maybe you’re at the point where you need to start…
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