Education
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How do you calculate your share of the market?
To calculate your share of the market, first define the size of the market in which you compete. The total available market…
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How can sublimation shops create a sample color swatch in CorelDRAW?
When sublimating a design, it is important to ensure that you get the colors that the customer wants. If the…
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Should I ever use a cutaway stabilizer combined with a tearaway?
The answer is yes and no, but first, it is important to understand when and why to choose a cutaway…
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What is the key to maximizing profits from sublimated academic awards?
Once you have established a relationship with an academic institution and assessed their needs, be creative. Maximizing profits for the…
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What design tips can retailers use to clean up graphics or create original artwork for personalized awards?
Don’t make it complicated. Refine your customer’s vision into the simplest form. Learn to use the Pen tool well in…
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Why is my screen sticking to the shirt?
There are a number of reasons why your screen is sticking to the shirt during the printing process. The most…
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How can printers add dimension without adding too much extra work?
Does your existing client want to see something new or special you can do to their logo? Or do you…
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Which products are successful in the cheer market?
For competitive cheerleading, cheer bows yield one of the highest profit margins of cheer market products. By sublimating on material…
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What are the different software components a laser needs to operate?
There are two major components to consider. First is the layout software. Typical layout software solutions include CorelDRAW, Adobe Illustrator,…
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What is the proper way to conclude a business meeting?
Most people are so anxious to leave (or make their next meeting) that results of the meeting aren’t summarized, expectations…
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Which printing method should you use for best color results?
Sublimation is especially great if you are wanting to print photos or have customers that need a specific color (such…
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When buying my first manual press, what type of screen do I need?
The best type of screen is a tight one, whether it’s wood, aluminum, or a retensionable frame. All fabrics relax…
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Why are some heat press platens coated?
A Teflon-coated platen is one with a durable non-stick coating for easy cleaning. This allows a cleanly finished application without…
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Getting Smart about Cybersecurity
It is no secret that cybersecurity has become an issue that cannot be ignored. Here are a few tips to…
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How do I use heat strips to measure dryer temperature?
Heat strips are a great way to measure the heat of a conveyor dryer on the garment itself. When exposed…
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When is the best time to start selling custom items to seasonal customers?
If you are selling any kind of custom award, it is beneficial to begin as early as 60 days before the…
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