Business and Marketing
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Features
Hot Off the (Heat) Press
Before we get started, and for purposes of this article, I’ll refer to a heat press as it is defined…
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Features
Can You Hear Me Now?
Do you remember when, back in 2002, Verizon ran a TV campaign with a guy in black glasses who uttered…
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News
WAVIT to Present EmpowHER, a Virtual Kick-Off Event
Women in AV/IT (WAVIT), a nonprofit organization dedicated to supporting and empowering women in the AV and IT industries, announces…
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Features
Trade Show for Graphics Shops in the Northwest Next Week in Portland, Oregon
The only multi-discipline trade show for graphics professionals in the Northwest, GRAPHICS PRO EXPO (GPX), is at the Oregon Convention…
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Education
Financing Large Production Equipment
Whether you consider yourself a beginner with “bad” credit or already run a well-established graphics business, you will likely reach…
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Education
Ep. 54 – Maximizing Margins
Staying ahead of the game with data-driven pricing and process evaluation for a more efficient and profitable graphics business. The…
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Features
The Mother of All Markets
Dance moms. Soccer moms. Football, baseball, and softball moms. Cheer moms. Pick almost any sport or activity a child can…
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Education
Glass & Crystal: A Profitable Addition
A question that many trophy and award shop owners have asked me during my 30 years in this industry is,…
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Features
E-Commerce: The Company Store Option
Selling online is no longer revolutionary. E-commerce has become just part of doing business, one of the many channels by…
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Education
From Stasis to ACTION
Zig Ziglar famously said, “You don’t have to be great to start, but you have to start to be great.”…
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Features
GRAPHICS PRO EXPO Portland Class Schedule
GRAPHICS PRO EXPO (GPX) in Portland, Oregon, July 19-20 at the Oregon Convention Center, features free training classes covering a…
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Features
How to Leverage Results with Your Talent Pool
I’ll be the first to admit that when God was considering what innate talents and abilities he was going to…
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Education
Ep. 53 – Going to the Xtreme
How to grow a full-service graphics business from the ground up with John Tarn, president of Xtreme Marketing, Pilot Mountain,…
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Features
GPX: Trade Show for the Graphics Market in Indianapolis this Week
Indianapolis hosts GRAPHICS PRO EXPO (GPX) this week at the Indiana Convention Center. Classes start Wednesday, June 14, and the…
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News
Global Industrial Acquires Indoff Inc
Global Industrial Company, a national distributor of industrial products and MRO supplies, announces that it has acquired 100% of the…
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Education
The Secret to Shopping Trade Shows Like a Pro
Attending an industry event (trade show or open house) is, by far, the best way to see new technology in…
