Tips
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Hold Your Sales Team Accountable
I would not take away perks that you’ve already provided them – car allowances, computers/tablets, smart phones. Instead, why don’t…
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Building Your Impressions: Closing Your Sales Faster
A business travels through the marketplace at the rate of its sales. If you want your business to grow faster,…
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5 Ways to Build Your Brand
Are you afraid that companies won’t take you seriously when they see your shop? Do you worry that a customer…
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Avoid the Internal Snooze Button on Your Printing Business Goals
I recently watched a Ted Talk video about goal fulfillment. The speaker said most people settle before achieving their ultimate…
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Fixed Costs: Know Your Break-Even Point
When I’m traveling to shows and meeting with other printers, I often get questions about what system we use for…
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How can I get my print shop equipped to serve the college and fan wear market?
Shops often struggle with the college and fan wear market early on due to its strict and restrictive channel. To prepare your…
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How can I ensure that my mug press is producing accurate and consistent images?
The key to getting accurate and consistent images and colors with your mug press is to ensure that it is…
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Why is my thread breaking?
Before you can troubleshoot any thread break, make sure you have covered your bases: You have hooped properly. You have…
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All About Blogging: Who, What, and Why
Why blog? Blogs aren’t just a way to share common interests or find an outlet for writers. Blogging provides a…
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Be Smart with CorelDRAW: Cast a long shadow and work transparently
Note: This article appears in the March 2018 issue of A&E magazine. This column is being written to demonstrate practical uses…
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Better Work Space, Better Workflow
Try not to crowd highly trafficked work space so people are not bumping into each other. This also minimizes the…
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Cutting Costs or Cutting Quality? Advice on ink
When you have an ink expense of several hundred dollars, that can seem like a great place to cut costs.…
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Before the Busy Season: Product inventory, part two
Order product, and perhaps even extras, ahead of time. This helps prevent rush orders from suppliers, more expensive rush shipping…
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What is the difference between using new sublimation ink cartridges versus refillable ones?
Desktop-format printing systems come with sealed cartridges, and the end user may decide to put a bulk ink system or…
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What makes a great spirit wear decoration?
No matter what is on trend with fashion this season, one thing you should always remember when heat printing spirit…
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5 Reasons to Jump into Sublimation
So you’re considering jumping into dye-sublimation. What a wonderful decision! There’s a number of practical reasons why you should proceed…
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