Education
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How to Compete With the Amazon Effect
Consumers want to purchase online, and eCommerce is here to stay. So, what does that mean for the custom apparel…
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What should be noted when sending a design with fonts to a client?
Export All Text as Curves is probably best when the recipient may not have the fonts used in your file…
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How can I tell if something is wrong with my fume extractor?
Good extraction systems let you know if there is a fault and even what the fault is. There are some…
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February Holidays to Grow Your Business
Are you looking for new ways to promote your business? Here’s a list of national holidays you can take advantage of to garner…
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How can someone with a home-based business maintain a healthy work-life balance?
Take periodic breaks during the workday. Occasionally step away from your desk for five or 10 minutes. Go outside for…
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What should decorators consider when incorporating metal marking into their business?
You should make sure you have the capabilities to cut custom sizes and/or shapes from sheet metal to fit custom…
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How can a business incorporate sublimation transfer markers?
I’ve found that coloring with markers is an awesome way to attract (and please) a group of customers. What can…
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What can apparel decorators do with unused or old inventory?
First, consider adopting an attitude that all your excess inventory is worthless. This way, if you generate any revenue or…
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Why should an awards retailer add metal products to its arsenal?
In a word, perceived value. Consumers perceive real metal to have a higher value than plastic. Not only can metal…
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How can competition in the marketplace be a good thing?
The bottom line is that competition is all around us and is an everyday component of social interaction. It allows…
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How important is artwork quality for sandcarving?
Poor artwork can cause problems throughout the process. Density of the artwork is important. For an example of high density, hold…
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What are the best types of wood for use with a laser?
The most common woods used with the laser are cherry, walnut, maple, alder, and oak. These woods are considered hard…
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How can decorators avoid scorching during heat transfer?
Some soft and sensitive fabric will have a shiny surface everywhere it has been heated, due to a scorching/searing effect…
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I don’t want to turn down a job, but I don’t have the means to do it. What do I do?
Outsource that order, and still be the face of the business for your customers while growing your own business. Added…
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Should I invest in a DTG machine or printer/cutter?
The answer lies in your product mix. If you are a screen printer or embroiderer, e-commerce, or kiosk business, and…
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