Education
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Establishing Your Enterprise in the Marketplace
If you are going to create a new enterprise that simply emulates a well-established business, you are, at worst, likely…
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Which target markets are more apt to purchase glass and crystal gifts?
Many agree that women are apt to be better at selecting and giving gifts. Gifts that women choose tends to…
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How can custom heat transfers benefit a decorating business?
Any business responsible for decorating or branding textiles, from garments and hats to backpacks and shoes, will benefit from including…
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What do I need to know about the Letralite when creating sandcarving stencils?
The bulb is the heart of the Letralite unit, so to speak. Without the bulb, there would be no exposure.…
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How can I determine if products made overseas or in the U.S. are right for my shop?
Most of our customers offer both sources and many times it is price and delivery driven. When dealing with custom…
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Common Heat Transfer Vinyl Problems & How to Fix Them
No matter your experience level using heat transfer vinyl (HTV), both beginners and experts can run into some troubleshooting issues.…
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Managing Tough Times in the Business
Sometimes when business is not going the way it should, business managers and owners try to right the ship alone.…
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What methods should I follow to ensure the brightest colors when sublimating?
Make sure that the color management settings are set correctly in the design software that you’ll be using. Depending on…
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What are the benefits of mirrored acrylic for laser projects?
Mirrored acrylic cuts with a smooth, glass edge and engraves with a clear finish. A major benefit of laser processing…
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The Quest for New Clients: Utilizing Local Listings
Search your local business list and choose listings that appeal to you – one you relate to and have an…
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What roles do fabric, screens, and ink play when manual printing?
Whether it is on a manual or an automatic press, the fundamental relationship between the above three components is most…
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What are some basic printing rules to follow when using a manual press?
Follow these printing rules on a manual press to better your chances of success. With the screen disengaged from the platen,…
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What if my customer isn’t interested in any of the new heat printing offerings?
With “new” fabrics and apparel items that require “new” heat print technology to decorate and “new” finishes including reflective and…
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What types of fabric are most commonly used for laser marking?
There are two basic classifications of fabrics you will come across when laser marking. One type of fabric is known…
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How can I ensure a good business relationship with my supplier?
You must communicate, through your actions, that you wish to establish a professional precedent with a supplier from the start.…
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What are some ways to increase the value of my sublimated substrates?
Adding value to your substrates is an interesting concept. For instance, you can increase the value of a 4″ X…
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