-
Education
Picking the Right Interview Questions
In interviews, we typically pose vague questions such as, “For this position, we are looking for someone who can multitask –…
Read More -
Are there any fabric or image restrictions when working with sublimation?
To me, there are only two drawbacks to sublimation: the lack of white ink in the process and the fact…
Read More -
Education
Set Up an Effective Hiring Process
Like any task in your company, hiring needs to be a process that you create, maintain, and improve. It also…
Read More -
How can I improve my interviewing skills in order to find better employees?
One of the reasons that most of us are horrible at finding out what a job candidate will be like once they…
Read More -
Education
The Key to Running a Successful Home Business
There are many advantages to having your office at home including the general convenience of being able to have all…
Read More -
How can I attract the best job candidates for my business?
Think of your job posting as a sales ad to attract good people. Most of us think about writing a…
Read More -
How do you use heat-resistant foam to avoid transfer lines?
There are several steps that can be used to eliminate those transfer lines. Try using a special heat-resistant foam to…
Read More -
What is the best method to follow up with a client without coming off as pushy or rude?
Not becoming pushy or rude is important since the decision maker will be more apt to return the call of…
Read More -
Education
Hidden Clues Behind a Prospective Client’s Voicemail Greeting
This might seem strange, but many times, you can find out a lot about the person you are calling by…
Read More -
What are the most common sublimation printer and paper sizes?
Below is a list of the common printer and paper sizes. When choosing a printer and paper, you’ll need to…
Read More -
Feel, Felt, Found: A technique to overcome sales objections
From my experience, I have found that a pricing or cost objection is not actually an interest in a lower…
Read More -
How do you eliminate the white line between sides of an all-over decorated sock?
There are two solutions to this. First, when using a jig, take the sock and slightly roll it so the…
Read More -
How can I build and maintain client relationships?
Building client relationships is ‘selling 101’ these days. If you don’t have a relationship with your customers/clients, you will not have…
Read More -
What are some foundations of marketing every business owner should know?
The foundation of any business is its business plan, and the same holds true for your marketing. If you have…
Read More -
How can I reduce the labor cost of sublimation jobs?
Regardless of whether you are using a wide-format or small-format printer for sublimation, the production times are going to be…
Read More