Education
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What are the workspace requirements for any laser engraving business?
Note: This response appears in the 2018 issue of START HERE. To ensure that you can access this and other industry-focused…
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What are the best settings to use when sublimating satin-like polyester headbands?
After you’ve created your design with a school team name or logo, sized it for the headband, and printed it…
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3 Unique Items to Decorate this Holiday Season
Is your business ready for the holidays? Do you want to offer the perfect gift items that are unique? With personalization,…
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Are there any good substitutes for stabilizer?
I’ve seen this question so many times I mostly make a resigned, sad face when I see or hear it…
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What do screen printers need to take note of when working with uniforms and safety apparel?
Workwear today covers a wide variety of garment styles. The polo style shirts worn by workers in many industries are…
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What makes a great logo design?
A great logo makes a subtle yet powerful impression and is a great asset for any business, group, or team.…
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How do you develop a sales pitch for sublimated products?
Just as important as showing your products is developing the right pitch. There are no magic words here. What you…
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What is the most important attribute of industrial engraving applications?
Functionality is the most important attribute of industrial engraved parts. Functionality typically relates to readability – either human readability or…
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When printing a design for sandcarving, what are some helpful reminders?
There are special transparency films you need to use to print your image on: a drafting film for use with…
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What is the dry film method of chemical etching?
The most common method of etching is called photochemical etching. In this process, the material is cleaned and then laminated…
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What advice can printing professionals take into their shop?
In the printing industry, it’s always a good idea to educate your customers on the processes of your services so…
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What flow rate should your fume extractor be set to?
You can find the maximum flow rate on the side or the rear of the unit on a silver data…
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What is one simple truth of sales?
Take a moment to peruse a list of the current clientele of your business. Read each company or individual’s name.…
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Should I look into hiring an outside marketing or ad agency for my new business?
When introducing a business idea, second and third opinions help to make sure your idea has substance. However, having an outside…
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What is aggregated content – and why should your business care?
Aggregated content is material that is copied from another website, for example, product descriptions from an equipment manufacturer or apparel…
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How can you be better prepared to meet with prospective clients in the memorial market?
As is always the case in sales, building relationships quickly is essential. How convincingly can you sell your product? Do…
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