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Education
3 Ways to Make an Award More Modern
With the continual upgrades to the smartphone, more and more people embrace photography. 1.2 trillion photos are posted to social…
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What is the best way to clean finished glass and crystal to avoid scratching it?
A microfiber cloth is gentle, so you’re less likely to scratch the crystal when polishing and cleaning. A light cleaner…
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What challenges can sandcarving present?
To get sandcarving right, you need to understand your machine, your masks, and your artwork. If you create a mask…
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What are the no-no’s of sandcarving?
Small, unreadable fonts. Your customers want to be able to read what’s on the awards they purchase. Too much pressure. The amount…
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What questions should I ask to better understand the needs of a corporate client?
Below are questions to help you learn more about your client’s internal marketing needs. Do you currently have employee recognition…
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What are some general artwork considerations to keep in mind for sandcarving projects?
Bold, open, sans serif fonts work best for deep etching, and if at all possible, avoid small script fonts. We…
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What are some popular decorating trends among corporate clients?
We see a lot of corporate clients that want 3-D subsurface awards and gifts. It’s an imprint process that not…
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Why is optical crystal a popular substrate for sandcarving?
Optical crystal has a higher perceived value for awards because it looks so much more expensive than it actually is.…
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How can a business show it appreciates its customers?
Send them a small thank-you gift with a handwritten card. The handwritten card is a huge gesture because you’ve taken…
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What’s the allure of glass and crystal products?
People like nice things. Crystal is a beautiful substrate, and when it’s crafted into stunning awards and presented to a…
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What are the most popular glass and crystal products awards retailers should always stock?
There isn’t one style of crystal award that is more popular than another. When your customers are looking for a…
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What is the single most important thing to remember when sandcarving?
Make sure your artwork is correct, the placement is like you want it, and the piece is protected, wherever not…
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What customers primarily purchase glass and crystal awards?
Because crystal awards are so versatile, there’s not one specific type of customer that purchases more than any other. The…
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Why should I offer crystal and glass awards?
Trophy retailers aren’t just a local store that sells sports trophies anymore. Plenty of corporations are looking at trophy shops…
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