- Education
4 Categories of Common eCommerce Missteps
ECommerce has become familiar enough that we might as well drop the “e” and consider online sales to be a…
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Why should embroiderers pay for high-quality embroidery digitizing?
Embroidery digitizing is the foundation of your entire embroidery production line. The quality of your products hangs largely on the…
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How do I know the true value of my work?
The true value of the work in any market is what a customer is willing to pay. Sell your unique…
Read More - Tips
Word to the Wise: Planning for Profit
With minimums established, you can plan for profit and move beyond maintaining in order to develop a model for markup.…
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What factors should guide embroiderers in purchasing their first machine?
New embroiderers obsess over equipment. It’s expensive, and it’s undeniable that machine embroidery needs machines, but the first question they…
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Embroidery 101: The basics of getting in the business
Note: This article appears in the 2018 issue of START HERE. It’s easy to love the creative opportunities that embroidery…
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Your Guide to Underlay Stitching
Underlay has four primary functions: Increasing the coverage of the topstitching to prevent the garment from showing through Lifting stitching…
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Is there a way to cut down on digitizing costs?
Digitizing is one of those services that’s worth paying for quality. The primary goal should be to cut overall costs…
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Shopping for a Digitizer: Things to Check Off Your List
As important as your machine technician is to your embroidery business-if you don’t do your own digitizing-your digitizer is right…
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Pairing Embroidery Fonts with Workwear
Selecting embroidered fonts for workwear is similar to selecting fonts for any project, at least at first. You should think…
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How can embroiderers ensure a quality finish when doing 3D work?
For the smoothest finish, 3D foam requires a careful balance between the best stitch angle for tight stitching and the…
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Stitching Caps
Tear some caps apart and place the brim on the curve of your cap gauge and check for gaps. The…
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What is the easiest way to sew round patches onto hats?
In truth, depending on the cap this can be quite difficult, but there are a few tips that may help…
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How can I show customers I believe in my product or decoration offerings?
As creators of promotional products, we can show that we believe in our product by creating garments and accessories featuring…
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How can I successfully stitch lettering on knit caps?
When stitching unsupported, separate letters on knit caps, always use cutaway stabilizer, and don’t cut between letters. When the hat…
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Knitwear Meets Embroidery: The Challenges
Many people puzzle over how to embroider cleanly on knitwear fabric, but each variety of knit materials presents unique challenges…
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