Roland DG names Eric Zimmerman new director of global market research
Zimmerman will collaborate with global marketing, product & sales teams in the newly-created position.
Roland DG Corporation, a manufacturer of wide-format inkjet printers, vinyl cutters, and other digital technologies, has appointed Eric Zimmerman, a sign and graphics veteran with more than 25 years of related experience, as its new director of global market research.
Prior to assuming his new role with Roland DG, Zimmerman served for six years as director of wide-format print for the global research and analysis firm Keypoint Intelligence, where he helped print industry clients grow their businesses by better understanding market trends and opportunities.
Prior to that, he held several positions at Roland DG, serving most recently as business strategy manager for digital printing, and earlier as a product manager for the Americas business unit.
In this newly-created position, Zimmerman will collaborate with global marketing, product, and sales teams to provide customer and market insights that will help Roland DG achieve key objectives.
“We are thrilled to welcome Eric back to the Roland DG team,” said Ryugo Nimura, Roland DG president of global sales and marketing. “Having worked for both Roland DG and Roland DGA before joining Keypoint Intelligence, Eric is extremely familiar with our line of high-quality digital imaging devices, as well as our company’s commitment to innovation, quality, and world-class service and support. We’re excited about Eric’s contributions, which will enable us to better serve our existing clients and expand into new markets.”
