Tips
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Building Your Impressions: Cackling to Build Impressions and Grow Your Business-Part Five
There’s a little anonymous poem that I use from time to time to help illustrate the importance and value of…
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I’m entering the commercial embroidery market after years of working in the craft market. What do I need to prepare for?
If you don’t like talking about or handling money matters, can’t stand sales or marketing, don’t like serving people, and…
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Engraving Custom Gifts
As technologies continue to improve, custom engraving becomes easier for the shops that want to expand into this lucrative and…
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Reduce Waste in the Sublimation Process
There are a few simple things you can do that will help reduce waste in the sublimation process… Don’t stack…
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Marketing to Microbreweries
The possibilities in the drink and barware market, specifically in terms of microbreweries, are nearly endless. Certain branded items are…
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Exploring Large-Format Apparel Sublimation
When entering the realm of large-format sublimation printing, you first want to consider the largest item or product that you…
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Are there any metal substrates you can’t laser engrave/mark?
Magnesium certainly can’t be laser marked due to its combustible nature. Raw metals without a coating shouldn’t be marked. The…
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What is the difference between Reveal S and direct-to-garment printing?
With DTG printers, the shirt must be aligned on the DTG’s platen to be printed. Once printed, the shirt must…
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What role does the wiper blade play in large-format printing?
The wiper blade plays an important role. The head slowly moves across it, wiping any excess ink off, and it…
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6 Ways to be an Eco-Conscious Shop
Try these six actionable steps to become a more eco-friendly shop. Use water-based table adhesives for the platens instead of spray.…
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What types of inks are better for the environment?
Just because an ink type sounds more environmentally friendly doesn’t necessarily mean that it is. Go with inks that are…
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What challenges do shops face when going green?
One of the biggest challenges in going green is figuring out what to do with the old stuff. Those products…
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Try This: Preparing Content for Serial Printing in CorelDRAW
If you are laser processing products in quantities, at some point, you will probably want to laser mark or engrave the…
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Let Prospects Find Their Way to You
Let your prospects beat a path to your door. Always put your contact information on every product you sell, i.e.…
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Sublimation Tip: Never sacrifice quality
Sublimation is a business where “you get what you pay for.” In trying to cut ink costs, you run the…
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What recognition products are applicable to every budget?
Wall plaques are a standard recognition product in our industry. They may just be the most frequent product ordered by…
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