Wrapmate Adds Wrapify to Portfolio

The company has completed a majority investment in Wrapify, a rideshare ad platform

Wrapmate Wrapify
(Image courtesy Wrapmate)

Wrapmate, an end-to-end digital platform for vehicle wraps, announces it has completed a strategic majority investment in Wrapify, a provider of measurable rideshare advertising.

Wrapmate CEO and Founder Chris Loar tells GRAPHICS PRO, “Wrapify is a pioneering company that brings scale and measurement to the Moving Out of Home (MOOH) space. The addition of Wrapify’s team, customer base, and world-class technology strengthens and accelerates our overall mission of modernizing the historically overlooked and archaic vehicle graphics industry.”

Together, the two companies will leverage their operational synergies, technology platforms, and buying power to deliver more effectively for customers nationally while also supporting a network of nearly 2,000 car wrap installers. The partnership will offer vehicle wraps produced on 3M wrap film.

“Wrapmate has done an incredible job over the last four years leveraging technology to change how people buy and sell vehicle wraps. Our team has known Chris and Wrapmate for years, and we’ve focused on similar operational obstacles,” comments James Heller, CEO and founder of Wrapify. “Now we can make better use of the 12+ years of combined experience to delight our customers.”

Learn more about the transaction here.

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Marie Fennema

Marie Fennema is the managing editor of GRAPHICS PRO, including GRAPHICS PRO Today, covering news and guidance in apparel decoration, awards and engraving, and sign and digital printing.

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