LG Expands Chicago Business Innovation Center

The newly renovated BIC showcases DVLED, transparent OLED, interactive displays, and more

(Image courtesy LG)

LG Business Solutions USA has expanded its Chicago Business Innovation Center (BIC), designed to provide resellers and end customers a “veritable innovation playground” at which they can experience and learn about the company’s latest commercial displays and business solutions.

According to David Bacher, head of marketing at LG Business Solutions USA, with more than double the floor space and a solutions-based focus, the new BIC helps business-to-business partners and customers envision all their spaces outfitted with LG’s digital signage displays and other technologies.

“LG Business Innovation Centers allow us to connect directly with our trusted partners and valued end customers. Following a complete renovation showcasing more than 100 of our latest commercial products, the Chicago BIC serves as the epicenter of our Business Solutions customer engagement in the Midwest and for partners across the country,” Bacher said. “From DVLED displays for practically any location including lobbies, boardrooms and flight information displays to medical monitors, autonomous robots, IT monitors and LG gram laptops, visitors can see for themselves how LG’s vast catalog provides solutions for all kinds of businesses.”

The 5,500-square-foot BIC is the centerpiece of LG Business Solutions’ U.S. headquarters located in the Chicago suburb of Lincolnshire. The Chicago BIC exhibits LG’s DVLED displays with a range of pixel pitches going as low as .7mm for meeting rooms and public areas.

1025 26 BIC Showroom 14
(Image courtesy LG)

The expansive showroom showcases LG’s array of information displays including a transparent OLED display, a transparent OLED video wall, digital smart boards, UHD LED displays, high-brightness window-facing displays, outdoor displays, an 86″ stretch display, and fine-pitch DVLED products.

“With this investment and revitalization, our distributors, resellers, and end users can gain insight into our commitment to innovation and business growth while experiencing an incredible showroom of today’s top products and solutions,” states Bacher. “The Chicago BIC gives our salespeople the opportunity to organize visits and tours to show customers at all levels the full value of the LG ecosystem and help them understand that we provide a complete portfolio of forward-looking technologies for today’s business customers. The BIC also serves as a place for our reseller partners to host meetings and provide education to their customers.”

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Marie Fennema

Marie Fennema is the managing editor of GRAPHICS PRO, including GRAPHICS PRO Today, covering news and guidance in apparel decoration, awards and engraving, and sign and digital printing.

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