Charles River Apparel, a Massachusetts-based blank apparel provider, announces that from Aug. 1 through Oct. 31, it will donate 10% of net sales from several of its most popular pink items to the Breast Cancer Research Foundation (BCRF).
Founded in 1993, BCRF is the largest private funder of breast cancer research worldwide. It aims to prevent and cure breast cancer by advancing research — made possible with the help of donors and partners. Charles River Apparel’s donation will support BCRF’s 250 researchers across 14 countries and five continents.
“We are thrilled to have Charles River Apparel join the BCRF partner family,” says BCRF President and CEO Myra Biblowit. “By supporting the largest private funder of breast cancer research in the world, Charles River is making a genuine and tangible impact on moving lifesaving research forward, faster.”
While this is its first collaboration with BRCF, Charles River Apparel says supporting cancer research and wellness programs isn’t new for the company.
“Breast cancer is close to our hearts, and we are grateful for BCRF’s leading efforts in advancing breast cancer research,” says Deb Lipsett, owner, Charles River Apparel. “They are truly making a remarkable difference in the lives of so many individuals and families, and we feel fortunate to be able to give back to such an important cause.”
According to Charles River Apparel, having the program launch in August maximizes its fundraising efforts and helps its distributors bring attention to the cause ahead of Breast Cancer Awareness Month. Through the program, the company has pledged a donation of at least $10,000 with a maximum donation of $20,000.
Eligible giveback products include select pink shades of various styles.