Bluefin Appoints New CEO

Industry veteran Frank Pisano takes the helm as CEO

Bluefin CEO Pisano
Frank Pisano (Image courtesy Bluefin)

Bluefin International, a producer of digital signage solutions, announces it has hired long-time industry veteran, Frank Pisano as its CEO.

Pisano is an experienced leader in the audio-visual, digital signage, and technology infrastructure industries and brings 20+ years of client leadership, strategic sales, operational know-how, and revenue performance to the Bluefin team.

“I’m thrilled to lead Bluefin to the next level with a go-to market strategy that includes engineering innovation and unleashing key insights that will make our brand a superpower that generates demand with end-users and partners alike,” says Pisano.

According to the company, Pisano is tasked with leading the company into a new era and will advance its strategic positioning and differentiation. Pisano will prioritize ensuring the company’s offerings are more accessible to new markets/verticals/channels and offer a fresh take on partner strategy.

“The Bluefin team has gained a champion whose energy and vision is contagious. I’ve admired Frank’s drive, cultural impact, and team-forward approach, and know his determination and abilities will propel Bluefin to a new level. We are ecstatic to have him on our team and look forward to all the great things 2023 has in store for our organization,” says Bluefin Owner Randy Guy.

Pisano will be based out of the Atlanta, Georgia, headquarters and is reachable at [email protected].

Avatar of Marie Fennema

Marie Fennema

Marie Fennema is the editor of the GRAPHICS PRO Today, covering news and guidance in apparel decoration, awards and engraving, and sign and digital printing.

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