What is so special about sublimation?

On the surface, sublimation looks a lot like some of the other digital heat transfer processes, but it’s what goes on below the surface that separates it from all other decoration technologies. With sublimation you are actually dyeing the material through molecular bonding rather than printing on the surface. What this means, is that the image is permanently embedded into the surface of the item being sublimated, which in turn means no scratching, peeling or cracking. And in the case of apparel, that means no fading either, despite repeated launderings.

-Jimmy Lamb, Sawgrass


Jimmy Lamb

Jimmy Lamb has 25+ years of product decoration business experience, as well as extensive knowledge in many facets of digital decorating and embellishing including business startup, applications, techniques, marketing, sales, mobile, production and management. Currently, he works with Sawgrass Technologies as the manager of communication and education, where he has been instrumental in developing its educational seminars and webinars.

Avatar of Matt Dixon

Matt Dixon

Matt Dixon is the executive editor of GRAPHICS PRO and WRAPS magazines. Before that he was served as editor of Sign & Digital Graphics and Sign Business Magazine. He can be reached at 720-566-7286.

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