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What design trends are emerging in the personalization industry?

We’re seeing a growth in engraving onto reclaimed or vintage items, such as skis and wooden golf clubs. I see a lot of “barn chic” or tin roof designs used on custom gifts and recognition products.

My suggestion to retailers looking for a special way to recognize someone, commemorate an event, or give a gift: look for a signature item associated with that person, event, or occasion that could be engraved, for example a vintage tennis racquet for a tennis tournament, a net or rod for a fisherman – the list is endless.

-Brad Wass, Gyford StandOff Systems

Brad Wass

Brad Wass is a Digital Media Artist at Gyford StandOff Systems. He has worked in the company's graphics and marketing department for over eight years, specializing in photography and video. 

View all articles by Brad Wass  

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