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Enhancing Your Sublimation Designs

Tell a story without words.

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The first step is graphics and pictures – something sublimation does quite well. The design doesn’t have to be over the top, but clean and exciting. Designs should tell a story without words. Also think about personalized images that create “emotional margin.” Where possible, add full-bleed backgrounds that complement the design, rather than leave a lot of white space. Utilize special effects such as fluorescent inks to enhance a design, but not distract from it. 

-Jimmy Lamb, Sawgrass

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Jimmy Lamb

Award-winning author and international speaker Jimmy Lamb has over 25 years of product decoration business experience. Mr. Lamb has extensive knowledge in many facets of digital decorating and embellishing including business startup, applications, techniques, marketing, sales, mobile, production and management. He has owned and operated a successful production facility, started a retail franchise operation and has provided production solutions to a variety of Fortune 500 corporations involved in customization, decoration and embellishment. His articles appear regularly in various industry magazines in the United States and Europe. In addition, Mr. Lamb is a frequent speaker at Industry Events and Trade Shows domestically and internationally. Currently, he works with Sawgrass Technologies as the Manager of Communication and Education, where he has been instrumental in developing their educational seminars and webinars. 

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