How can a shop use social media to get people through their doors?

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To generate some interest about an event or promotion at your shop, you can offer a discount to anyone who shares your post about the event to their social media page – now you have their audience seeing your business. The discount code can be viewed as a “thank you” for helping you spread the message.

You could even take this concept of sharing your post by making it into a fun contest. Once someone shares the post, they are entered to win a special prize. The prize could be a branded item from your store. People love winning prizes and when they fall in love with the item from your store, they will tell people about it.

—MontCo Consulting

Aaron Montgomery 2019

Aaron Montgomery

Aaron Montgomery is the co-founder of Its goal is to help 1,000+ businesses in 2020 reach their idea of success through training, community, and accountability. Aaron has 25+ years of experience with personalized products and small business development. You can also find Aaron co-hosting 2 Regular Guys podcast ( He also has his own podcast channel and produces weekly live videos called Small Business Saturdays Series. New episodes are released

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