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Vantage Apparel adds Lane Seven to portfolio

The expansion pairs Lane Seven's apparel blanks with Vantage Apparel’s decoration capabilities.

Image courtesy of Vantage Apparel
Image courtesy of Vantage Apparel

Vantage Apparel, a provider of apparel and decoration services, announced the addition of top-selling styles from Lane Seven Apparel to its product lineup.

This strategic expansion pairs Lane Seven’s apparel blanks with Vantage’s decoration capabilities, including embroidery, chenille patches, applique, and direct-to-film printing. Lane Seven styles will also be available on Vantage Webstores.

“Distributors are looking for products that sell themselves, with on-trend styles, premium quality, and consistency they can rely on,” said Rob Watson, CEO of Vantage Apparel. “Lane Seven delivers all of that, and when combined with Vantage’s industry-leading decoration and webstore solutions, it gives our distributor partners a clear advantage.”

According to Vantage Apparel, this partnership reinforces its commitment to “curating on-trend, high-quality apparel brands while providing the most comprehensive decoration solutions under one roof.”

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Marie Fennema

Marie Fennema is the managing editor of GRAPHICS PRO, including GRAPHICS PRO Today, covering news and guidance in apparel decoration, awards and engraving, and sign and digital printing.

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