swissQprint Names 2023 Creative Challenge Winners

Haas Werbetechnik of Austria takes first place with thier submission “Symphony of Creation”

Haas Werbetechnik's “Symphony of Creation” (Image courtesy swissQprint)

swissQprint recently organized a worldwide competition, dubbed Creative Challenge, within the swissQprint user community.

Customers from all five continents took up the challenge and submitted 60 works. Judging was done by an internal swissQprint jury and two external experts. Together, they were looking for originality while also including process and print-related considerations. The public, too, had three weeks in which to cast their votes online.

The winners have been chosen and include:

swissQprint CC 2023 1st place jpg e1699574773449
First place winner

First place: Haas Werbetechnik of Austria with “Symphony of Creation,” a unique composition of highly varied materials and printing techniques: metallic effects, droptix, white, UV varnish, and 3D relief printing. Having already won the previous swissQprint Creative Challenge in 2019, Haas Werbetechnik successfully defended its pole position.

Second place: CMP Enseigne of France with “Woodstar,” a truly spectacular work of art. Transparent areas, droptix, and lenticular printing, relief and metallic effects, plus clever use of varnish together create a stunning display.

Third place: Gcolor Company Ltd of Taiwan with “Alice Immersiveland.” Lenticular printing is the secret to the fairytale-like transformation of the image; additional printed relief completes the magic.

Fourth place: Signaletik Diffusion of France with “Le couteau swissQprint,” a detailed replica of a Swiss Army knife, ornamented with relief elements. Various designs impart a distinctive look to each one of the tools.

Fifth place: Take Corporation of Japan with “Funny Moving Poster,” a test piece for an engaging shop window display. Rotating patterns draw attention to the product.

The winners — a delegation from Haas Werbetechnik — will be traveling to swissQprint’s factory in Kriessern, Switzerland. Second through fifth-place winners were also rewarded with prizes.

This is the third time swissQprint has held the competition: first in 2016, then in 2019, and now this year.

“Again, we marveled at our customers’ ingenuity, creativity, and skill; they make the seemingly impossible happen,” says Adriano Gut, key account manager at swissQprint. 

A gallery displaying all the winners’ works is available here. 

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Marie Fennema

Marie Fennema is the managing editor of GRAPHICS PRO, including GRAPHICS PRO Today, covering news and guidance in apparel decoration, awards and engraving, and sign and digital printing.

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