Stahls’ Gives Behind-the-Scenes Look of 2021 NFL Draft

Stahls' NFL draft
Stahls' behind the scenes, with over 2,400 names cut and weeded, ready for heat application at the 2021 NFL Draft in Cleveland.

Since 2012, Stahls’ has worked with the NFL and Nike to heat print custom jerseys during the NFL Draft for draftees.

Though things were different last year due to COVID-19, the company still helped newly drafted players receive their jerseys. This year, the team from Stahls’ Decorating Fulfillment Center (DFC) worked with Nike behind the scenes to deliver jerseys in-person in Cleveland, Ohio, April 29-May 1. Stahls’ had a limited number of team members pressing names on jerseys as the picks were announced.

For 2021, the fulfillment center decorated and provided eight of each team’s jersey, each awaiting a draftee name. It cut and weeded over 2,400 names to have ready for the first round. According to Ted Stahl, that’s 38 prospects across 32 teams with two names made for each jersey.

Names ready for application at the 2021 NFL Draft. (All images courtesy Ted Stahl’s Blog)

Stahls’ also had a team helping the Cleveland Browns personalize apparel for fans who attended the event.

The Stahls’ Decorating Fulfillment Center started prepping for the 2021 Draft in December 2020.

If you’re curious about how it all happens, CBS Sports has a video to explain the process:

@cbssportsPlayers getting a jersey with their name on it is one of the coolest additions to the NFL Draft. #fyp #foryoupage #foryou #nfl #nfldraft♬ original sound – CBS Sports


Alexandria Bruce

Allee Bruce is the managing editor of GRAPHICS PRO and WRAPS magazines.

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