SNA Displays Opens New Training Facility in Atlanta

SNA Displays
(All images courtesy Zach Todd)

SNA Displays, a manufacturer of LED display products, opens an expanded Atlanta-area office to serve as a training hub for its North American operations. Employees from SNA Displays’ channel-partner program permanently operate out of the new facility.

“The location is the perfect spot for SNA Displays’ new training hub,” says Rick Bortles, vice president of global sales at SNA Displays. “With the growth we’ve experienced, it was really important for us to have a state-of-the-art, designated space for training and hands-on demonstrations for clients and partners in the southeastern United States.”

The new facility is just under 7,000 square feet and includes office space with room for expansion, an LED technology showroom, training facility, a large conference center, and a small bar and bistro area.

SNA Displays plans to host training sessions from the new center in the first quarter of 2021 via video conferencing. As travel restrictions and health and safety guidelines allow, the LED display manufacturer plans to host:

  • Sales training for its preferred partners
  • Hands-on technical training
  • Informational sessions for architects, consultants, and industry personnel

Jackie Lavoie, senior director of global channels, explains, “We wanted to provide the ability for engineers and industry players to tear down displays and build them back up to really understand the technology. With the new facility, SNA Displays can adapt to a variety of training and conference needs.”

Baker A/V, an Atlanta-based leader in audio-visual integration and one of SNA Displays’ preferred partners, manages the audio/video integration in the facility’s conference center.

The Atlanta office is the point of operations for global channels, business development, partner training, and technical support. Additionally, the new space houses a 4.0 mm outdoor LED display and several interior displays of varying pixel pitches, including a 1.25 mm 4K video wall. The demo room will be available in early 2021.

“With the Atlanta showroom and training facility, we have an open-door policy for dealers, partners, and customers to come see SNA Displays’ LED technology up close and personal,” says Bortles.

The new office is located at 3325 Paddocks Parkway, Suite 100, Suwanee, Georgia, 30024.

Contact Lavoie for all training sessions and demonstration appointments via email at

Allee Bruce

Alexandria Bruce

Alexandria Bruce is the former managing editor of GRAPHICS PRO magazine.

View all articles by Alexandria Bruce  

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