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PVH Corp. Commits $1 Million to COVID-19 Relief Efforts

The PVH Foundation commits to pledge $1 million toward COVID-19 relief, including a $100,000 donation to the COVID-19 Solidarity Response Fund.

The PVH Foundation commits to pledge $1 million toward COVID-19 relief, including a $100,000 donation to the COVID-19 Solidarity Response Fund created by the UN Foundation and Swiss Philanthropy Foundation, benefitting the World Health Organization and other partners.

“As I work with our global leadership team to address a responsible plan forward for our business, how we execute it as good corporate citizens is an important part of our discussions,” says PVH’s chairman and CEO Manny Chirico. “There is no roadmap for this crisis, but I know that at PVH, we have strong values and connections to our communities.”

As part of the immediate and ongoing funds to support the industry and its communities, PVH Corp. plans to make other contributions to organizations addressing the needs of the apparel and textile global supply chain.

The corporation started shipping more than 2 million units of personal protective equipment (PPE), which includes isolation gowns, masks, and face shields, to the Montefiore Health System in New York.

Through its Associate Relief Fund, corporate, retail, and warehouse associates in the U.S. who suffer financial hardship as a result of contracting COVID-19 can receive grants to provide financial assistance. The PVH Foundation will continue to match the donations of its associates in the U.S. and Canada through its matching gift program.

In addition to the $1 million pledge, PVH also made a $275,000 contribution to the Chinese Society of the Red Cross, as well as a $50,000 contribution to A Common Thread, the CFDA/Vogue Fashion Fund initiative that provides support and raises awareness for those in the American fashion community who have been impacted by COVID-19.

Calvin Klein and Tommy Hilfiger have donated products in the U.S. and Netherlands to support frontline healthcare workers and continue to give product where needed. Additionally, Calvin Klein is also a founding partner and donor of OutRight Action International’s COVID-19 Global LGBTIQ Emergency Fund.

“We recognize that there will be a long road ahead. We will share updates as we navigate through these uncertain times and determine how we can best make an impact and continue driving fashion-forward—for good,” says PVH Corp.

For more information and updates on PVH’s effort during this time, visit www.pvh.com/news.

Alexandria Bruce

Alexandria Bruce is the editor of the GRAPHICS PRO Daily, covering news and guidance in apparel decoration, awards and engraving, and sign and digital printing.

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