Legacy & Johnnie-O partner
Co-branded Legacy & Johnnie-O headwear will be offered at pro golf shops & collegiate bookstores.
Legacy, a provider of blank golf and resort headwear, is partnering with Johnnie-O, an apparel brand said to blend East Coast classics with West Coast casual. The partnership will feature revamped custom Legacy headwear, offering pro golf shops and collegiate bookstores the ability to create fully branded hats.
The new headwear collection will be available in early April through Johnnie-O’s network of green grass accounts and retailers, with select styles also offered online.
“At Legacy, we’re thrilled to partner with Johnnie-O to bring high-quality, stylish headwear to the golf and collegiate communities. This collaboration merges our commitment to craftsmanship with Johnnie-O’s distinctive west coast prep aesthetic, delivering headwear that embodies both performance and personality on and off the course,” said Marc Held, president of L2 Brands.
Through the partnership, the two brands are expanding their headwear into the golf and collegiate markets. This exclusive collection will feature custom-designed styles co-branded with both the Legacy and Johnnie-O logos.
“At Johnnie-O, we’re committed to creating timeless looks that transition seamlessly from the golf course to everyday life. That’s why we’re thrilled to debut our new headwear collection, which combines functionality with our signature laid-back yet put-together look,” said Cory Haberman, director of footwear and accessories at Johnnie-O. “Through our partnership with Legacy, we’re excited to offer custom-branded headwear for pro shops, licensed fan headwear for college campuses, and elevated Johnnie-O designs for our direct-to-consumer channels.”
