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Fujifilm Announces Partnership with Barberán

Following two years of negotiations, the companies plan to release a new digital press in 2023

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(Image courtesy FUJIFILM)

FUJIFILM announces joint development with Barberán, a Spanish industrial print manufacturer, to bring a single-pass inkjet press to the global sign and display market.

Following extensive talks over two years, Fujifilm has agreed on terms for joint development with Barberán. The new digital press is expected to be released in late 2023.

According to the companies, the new press will print with a new Fujifilm ink and primer developed at its factory in Broadstairs, U.K., making it suitable for printing on a range of substrates, including plastic and particleboard.

“We choose our partners carefully, and Barberán is no exception. We’ve been in close talks with them for more than two years because they have a huge amount of expertise in industrial print manufacturing, and we saw an opportunity for a mutually beneficial relationship,” explains David Burton, business and commercial director at Fujifilm WFIJ HQ. “They already have a single-pass product that is proven in the corrugated sector, and we have the expertise to help them adapt it for the very different requirements of the sign and display market.”

A number of major sign and display print businesses in North America and Europe have agreed to take the first machines when it is available in late 2023.

Eladio Lerga, technical director of Barberán, adds, “We’re really excited to be bringing our technology to a whole new market. Fujifilm’s breadth of experience in print for sign and display will be crucial to this — as well as its expertise in inkjet ink chemistry and inkjet systems. Working together, we can maintain our print speeds and quality and adapt our systems to accommodate a much wider range of substrates and to meet the very different market requirements of this sector.”

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Marie Fennema

Marie Fennema is the managing editor of GRAPHICS PRO, including GRAPHICS PRO Today, covering news and guidance in apparel decoration, awards and engraving, and sign and digital printing.

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