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Featured Project: Las Vegas’s ‘Eiffel Tower’ Gets a Major Makeover

This new $1.7 million light show installed by Vegas's own Vision Sign Inc. is sure to become popular viewing along The Strip, much like the fountains at Bellagio have become.

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Las Vegas-based Vision Sign Inc., a full-service sign and graphics shop founded in 1996, played a major role in the $92 million renovation of the Paris Las Vegas Hotel & Casino.

Specifically, Vision Sign partnered with Caesars Entertainment, owners of Paris Las Vegas, and Wilmington, Massachusetts-based lighting technology company OSRAM on installing a $1.7 million light show on the property’s Eiffel Tower, a recreation of the famous Parisian landmark.

At 540 feet tall the tower is half the size of the real one. Vision Sign installed some 6,000 synchronized and choreographed colored LED lights, including 300 color washing Traxon ProPoint Wall Washer luminaires and more than 800 Traxon ProPoint Pixel luminaires. The company says the programmable RGBW lights are individually controlled and customizable. An animated light show now plays nightly every 30 minutes from sunset to midnight and lasts approximately 5 minutes.

“As we celebrate the resort’s 20th anniversary this year, Paris Las Vegas continues to bring the same spirit, sophistication and romance of the European City of Light to the heart of The Strip,” says Gary Selesner, regional president of Paris Las Vegas. “In addition to the enhanced Eiffel Tower light show, the world-class resort welcomes visitors with all 2,900 redesigned guest rooms, the new Voie Spa & Salon and distinctive culinary and entertainment options.”

An icon of the city skyline since opening on Sept. 1, 1999, the 541-foot-tall Eiffel Tower at Paris Las Vegas is a half-scale replica of the famous Paris, France, landmark and remains the tallest reproduction of the original. The high-altitude attraction consists of 5,000 tons of welded steel. Open daily from 10 a.m. to midnight, the Eiffel Tower Viewing Deck features 360-degree city views and knowledgeable “ambassadors” who can help point out various Las Vegas landmarks.

To watch a video of the light show, click here.

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Tony Kindelspire

Tony Kindelspire is the digital content editor for RV PRO magazine. He was the former digital content editor of Sign & Digital Graphics & WRAPS magazines.

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