Atlantis Headwear Partners With ONA Short Film Festival
The partnership brought sustainability to the big screen with Atlantis and ONA co-producing a short film titled 'Facing the Elements.'
For the third consecutive year, Atlantis Headwear has proudly partnered with the ONA Short Film Festival, an annual event in Venice, Italy, that combines sports-centered films with important social and environmental topics.
According to Atlantis Headwear, the festival’s mission to “inspire sustainable change through engaging stories” aligns perfectly with its dedication to sustainability and innovation.
In 2022, the ONA Short Film Festival sought a partner to design sustainable merchandise that reflected the event’s ethos. ONA was looking for a brand that could not only deliver eco-friendly pieces but also create sporty and stylish designs that would resonate with the festival’s diverse and high-profile audience of athletes, creatives, and global brands.
Together, Atlantis and ONA designed a sustainable cap that became a symbol of the event. The unstructured
cap, made of 100% organic cotton, embraced an old-school aesthetic that appealed to trend-savvy attendees
while staying true to the brands’ shared commitment to sustainability.
Over the years, the partnership has deepened, transforming into a meaningful collaboration that extends beyond merchandise. This year’s festival marked a new milestone as Atlantis and ONA co-produced a short film titled “Facing the Elements.” The film takes viewers on a journey through remote, untouched landscapes, showcasing the raw beauty of nature and emphasizing the importance of preserving it for future generations.
“Working with such a genuine, passionate, and sustainability-oriented team at ONA has been an inspiring journey,” said Federico Pasini, Atlantis Headwear vice president. “We are proud to have contributed to the festival’s growth, providing products that best represent our shared values.”
