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Technologies that Complement Heat-Applied Graphics

By adding heat-print technology to your business, you immediately have a leg up on competitors.

monogram blanket
monogram blanket

Heat-applied graphics can complement pretty much any technology involved in personalization. For example, laser equipment can also cut heat transfer material like vinyl or twill.

Think in terms of add-on sales for the kinds of jobs you’re already getting. If you offer an engraved wedding package with toast glasses, a cake knife, and a framed photo keepsake – try adding bath towels or bathrobes monogrammed with heat transfer materials. For promotional clients, like a custom pen order from a local hardware store, suggest hats, T-shirts, or aprons for employees with their logo heat-applied. By adding heat-print technology to your business, you immediately have a leg up on competitors and offer more value to your customers.

-Debra Romalia, Stahls’

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Matt Dixon

Matt Dixon is the executive editor of GRAPHICS PRO and WRAPS magazines. Before that he was served as editor of Sign & Digital Graphics and Sign Business Magazine. He can be reached at 720-566-7286.

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