Don’t oversell the attributes of products that are placed outdoors because they will fade over time. Ask your sublimation partner/distributor about a product’s outdoor life expectancy so that you can pass this information on to your customers. For example, ChromaLuxe offers EXT Metal Prints that is UV-rated for up to three years outdoors. This information is valuable to ensure you are offering a realistic picture to clients.
-David Gross, Condé