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Star Tribune Names Geneva Capital a Top 150 Workplace

Employee feedback drives the list, and the 150 were culled from more than 2,000 companies invited to participate.

Alexandria, Minnesota-based Geneva Capital, which finances equipment purchases in multiple industries, including signage and graphics, has been named one of the Top 150 Workplaces in Minnesota by the Star Tribune.

Star Tribune’s Top Workplaces list recognizes progressive Minnesota companies based on employee opinions measuring engagement, organizational health, and satisfaction. The analysis included responses from over 140,000 employees at Minnesota public, private, and nonprofit organizations.

Regarding the honor, Geneva Capital founder and president Mark Watkins says, “First, I’d like to congratulate the team. People frequently ask what sets Geneva apart, and the answer is always the same: it’s the people. We’ve built something special over the last 19 years, and it simply wouldn’t be what it is today without each and every one of them!”

Built on a “work hard, play hard” mentality, the Geneva team offers unique benefits including casual dress, team breakfasts, team happy hours, and many family-friendly events throughout the year. The company also notes its philanthropic efforts of donating time and money to various local causes and individuals in need.

While the ranking could only consider the opinions of Minnesota-based employees, 57 full-time team members, seven of which are based in locations across the U.S., make up the Geneva team. Nine summer interns also recently joined the team with focus areas in sales, accounting, marketing, and administrative duties.

Star Tribune publisher Michael J. Klingensmith says, “The companies in the Star Tribune Top 150 Workplaces deserve high praise for creating the very best work environments in the state of Minnesota. My congratulations to each of these exceptional companies.”

To qualify for the Star Tribune Top Workplaces, a company must have more than 50 employees in Minnesota. In 2019, more than 2,000 companies were invited to participate. Rankings were composite scores calculated purely based on employee responses.

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Tony Kindelspire

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