Which demographic tends to buy the most sublimated products?

David Gross August 27, 2019

Less than a minute

From my experience, women are spending the most money on sublimation. Whether you customize phone cases, watchbands, drinkware, coasters, or wall décor, it is a great market to sell into. If you think about the products they’re going to buy, you can stock a number of products that can be decorated with their favorite monogram, or their favorite pattern.

—Condé

David Gross August 27, 2019

Less than a minute

David Gross

David Gross is the president of Condé Systems, Inc. For over 30 years, he has developed and built the Mobile, Alabama based company into the premier source for printers, substrates, and consumables serving the sublimation and digital heat transfer industries. David's goal has always been to provide business owners the superior guidance and resources needed to be successful at these exciting and profitable decorating technologies. Gross regularly contributed articles to A&E magazine as part of his “Road to Sublimation Success” series and continues to contribute to GRAPHICS PRO. He has co-authored several books including RTSS: Harnessing the Power of Sublimation for Outstanding Profits, RTSS: Cashing In On The ChromaLuxe Revolution, The Sublimation Journal, and others. He can be reached by email at dgross@conde.com.

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