Which demographic tends to buy the most sublimated products?

From my experience, women are spending the most money on sublimation. Whether you customize phone cases, watchbands, drinkware, coasters, or wall décor, it is a great market to sell into. If you think about the products they’re going to buy, you can stock a number of products that can be decorated with their favorite monogram, or their favorite pattern.


David Gross

David Gross is president of Condé Systems Inc., of Mobile, Ala. For the past 24 years, he has devoted his work to advancing sublimation technology.

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