How can competition in the marketplace be a good thing?

The bottom line is that competition is all around us and is an everyday component of social interaction. It allows us to thrive, prosper, and measure ourselves against others. It is possible that if competition did not exist, there might not be an awards industry. For the most part, the recipients of our industry’s end products are those who have taken competition to heart, embraced it, and ultimately put it to use in the spirit of accomplishment.


Eric Priceman Victory

Eric Priceman

Eric Priceman is president of Victory. In his three decades in the awards and engraving industry, he has traveled extensively, both domestically and internationally, visiting customers and suppliers. He is happy to share his unique perspectives of the industry, both past and present. Please feel free to contact Eric by email at or by phone at 773-637-7777 ext. 228.

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